各位老师及同学:
为研讨后疫情时期物流及供应链相关问题,并借鉴德国应用科学大学应用型科研及人才培养经验,物流学院特邀请德国巴登符腾堡合作大学(Baden-Wuerttemberg Cooperative State University, Loerrach)教授、德国维尔茨堡-施维因福特应用科技大学(University of Applied Sciences Würzburg- Schweinfurt)教授、德国Fiege物流公司等五位来自高校及企业的嘉宾围绕后疫情时代的物流及供应链管理进行线上演讲。会议具体信息如下:
1、论坛时间:2022年5月28日(周六)下午,15:00—18:15
2、论坛主题:Improving the Image of Logistics 提升物流愿景
3、会议地点:https://meeting.tencent.com/l/IVeInK4JFnBB观看直播
参与线上互动,请发送邮件至guolin@bwu.edu.cn,索取腾讯会议号参会
4、演讲嘉宾及题目
演讲嘉宾 |
演讲题目 |
Prof. Dr. Peik Bremer 德国维尔茨堡-施维因福特应用科学大学物流系教授 |
The Road-Rail Interface in Intermodal Logistics “多式联运物流中的公铁接口” |
Prof. Dr. Rembert Horstmann 科隆商学院市场营销系教授 |
The Image of Logistics in Germany: Still Room for Improvements “德国的物流图景:仍有提升空间” |
Prof.Dr. Armin F. Schwolgin 德国巴登符腾堡合作大学(勒拉赫校区)物流系教授 |
Branding of Logistics Products and Services “物流产品与服务的品牌化” |
Mr. Marc Austermann, M. A. Fiege远东公司战略发展与业务整合部门负责人 |
Positioning of contract logistics in the B2B market “市场中合约物流的定位” |
Prof. Dr. Karsten Machholz 德国维尔茨堡-施维因福特应用科学大学采购与供应链系教授 |
Digital Sourcing- how to increase the resiliency and sustainability of our Supply Chain Ecosystems “数字探源——如何提升供应链生态系统的韧性与可持续性” |
Associate Prof. Dr. Yimei Chang 北京物资学院物流学院副教授 |
The Belt and Road Initiative and China Railway Express “一带一路初衷及中欧班列” |
4、演讲嘉宾简介
Prof. Dr. Peik Bremer
Professor of Operations Management and Logistics
University of Applied Sciences Würzburg-Schweinfurt
Peik Bremer is a professor atUniversity of Applied Sciences Würzburg-Schweinfurt, Germany. His research explores extending process models such as the Supply Chain Operations Reference (SCOR) Model for use in Industrial Internet of Things applications. Peik has suggested a reference model for cold chain logistics that offers a seamless approach from planning, designing to operating cold chains. Recent research covers a framework for Smart Logistics based on Digital Ecosystems. He is a regular contributor to the International Symposium on Logistics. His research has been published in the International Journal of Logistics Management and the Asian Journal of Shipping and Logistics. Peik is co-author of a textbook on Quality Management (Grundlagen Qualitätsmanagement, Springer-Vieweg, 3e, 2020).
Peik Bremer是德国应用科学大学Würzburg-Schweinfurt的教授。他的研究探索了在工业物联网应用中使用的扩展过程模型,如供应链操作参考(SCOR)模型。 Peik教授为冷链物流提出了一个参考模型,提供了从规划、设计到冷链运营的无缝连接方法。 最近的研究包括一个基于数字生态系统的智能物流框架。 他是国际物流研讨会的定期撰稿人。 他的研究发表在《国际物流管理杂志》和《亚洲航运与物流杂志》上。 Peik教授是质量管理的教科书(Grundlagen Qualitätsmanagement, Springer-Vieweg, 3e, 2020)的合著者。
Prof. Dr. Rembert Horstmann
Marketing Professor at Cologne Business School,
former head of marketing at Fiege Logistics and Imperial Logistics
Prof. Dr. Rembert Horstmann is full-Professor of Marketing & Sales at CBS International Business School (former Cologne Business School) in Cologne, Germany and adjunct Professor on International Marketing and Brand Management in the MBA program of FHDW University of Applied Science in Paderborn, Germany. He has been experienced Board Member in mid-sized corporations, consultancies and start-ups with more than twenty years of experience in the areas of international marketing, branding, services marketing, corporate communications, digital marketing/sales, customer management, market research, key account management, strategic sales management and corporate development on senior level with a worldwide scope. He also has B2B background with a strong industrial (steel) and services focus (logistics, consulting) and depth knowledge of global branding, rebranding initiatives and positioning of new brands (in particular after mergers). He is expert in international growth strategies, digital marketing/sales and marketing automation implementation skills.
Prof. Rembert Horstmann是德国CBS国际商学院(原科隆商学院)市场营销和销售专业的全职教授,同时也是德国帕德伯恩FHDW应用科学大学MBA项目国际市场营销和品牌管理的兼职教授。 他曾是中型企业、咨询公司和初创企业的资深董事会成员,在国际营销、品牌、服务营销、企业传播、数字营销/销售、客户管理、市场研究、大客户管理、 全球范围内的高级战略销售管理和公司发展。 他还拥有B2B背景,专注于工业(钢铁)和服务(物流、咨询),对全球品牌、品牌重塑计划和新品牌定位(特别是并购后)有深入的了解。 他是国际增长战略、数字营销/销售和营销自动化实施技能方面的专家。
Prof. Dr. Armin F. Schwolgin
Retired Department Head of Forwarding, Transport and Logistics
Baden Wuerttemberg Cooperative State University Loerrach, Germany
In 2019 Prof. Dr. Armin F. Schwolgin retired as Department Head of Forwarding, Transport and Logistics at Baden -Wurttemberg Cooperative State University (DHBW Loerrach). Since 2006 he has lectured at Beijing Wuzi University, Beijing. Currently, he is working there as a Visiting Professor at Beijing Wuzi University, Beijing. After an international management career (Germany, USA, Brazil) he became a logistics professor, department head and dean of the faculty of business administration (2007 – 2010) of DHBW Loerrach. His teaching and research is focusing on International Logistics, Logistics Controlling, and Supply Chain Financing, giving particular attention to rail and multimodal transport. Prof. Schwolgin has published articles about these topics in books and journals of applied science. Since 2004 is has been co-editor of the “Praxishandbuch Logistik” (Managers’ Handbook for Logistics Managers) and has authored many papers therein. Until 2019 Prof. Schwolgin was co-editor (together with Prof. Egon H. Trump and Prof. Dr. Frankl O. Bayer) of the scientific series “Loerrach Logistics Forum”.
Armin F. Schwolgin教授于2019年退休,曾任巴登-符腾堡合作州立大学(DHBW Loerrach)货运、运输和物流系主任。 自2006年以来,他一直在北京物资学院任教。 目前,他在北京物资学院担任客座教授。在经历了国际管理生涯(德国、美国、巴西)后,他成为巴登符腾堡州立合作大学的物流教授、系主任和工商管理学院院长(2007 - 2010)。 他主要从事国际物流、物流控制和供应链融资等方面的教学和研究,尤其关注铁路和多式联运。 Schwolgin教授在应用科学的书籍和期刊上发表了有关这些主题的文章。 自2004年以来,他一直是《物流经理手册》(Praxishandbuch Logistik)的联合编辑,并在其中发表了许多论文。直到2019年,Schwolgin教授(与Egon H. Trump教授和Frankl O. Bayer教授)是科学系列“Loerrach物流论坛”的联合编辑。
Mr. Marc Austermann, M. A.
Head of Strategic Development & Business Integration
Fiege Far East
Mr. Marc Austermann, M. A. served as (Senior) Associate Consulting in KPMG AG, Germany from 2018 to 2019. He has been Executive Assistant to the CEO in FIEGE Logistics Group Germany from 2020 to 2021 and Head of Strategic Development & Business Integration FIEGE Far East, FIEGE Logistics Group, Europe & Asia from 2021 till now.
Marc Austermann先生于2018年至2019年在德国KPMG AG担任(高级)副顾问。 他曾担任飞格物流集团德国首席执行官的行政助理(2020年至2021年),以及飞格物流集团远东、欧洲和亚洲战略发展和业务集成主管(2021年至现在)。
Prof. Dr. Karsten Machholz
Professor of Strategic Procurement & Supply Chain Management
University of Applied SciencesWuerzburg- Schweinfurt
Dr. Machholz has gained more than 25 years of experience in the Chemical, Strategic Consulting, Pharma and Biotech sector, recently as a Member of the Management Board. He has been appointed as Professor for Supply Chain Management and Strategic Procurement at the University of Applied Sciences Würzburg Schweinfurt in 2012. Today, he serves as a Chairman of the Advisory Board, Founding Partner or Scientific Advisor for various Procurement Start-Ups.Besides this he acts as an Ambassador of the Sustainable Procurement Pledge and has been nominated as one of Top 10 Procurement Influencers 2020.
Machholz教授在化学、战略咨询、制药和生物技术领域拥有超过25年的经验,最近担任管理委员会成员。 2012年,他被任命为维尔茨堡-施韦因富特应用科学大学供应链管理和战略采购教授。 今天,他担任多个采购初创企业的顾问委员会主席、创始合伙人或科学顾问。 此外,他还担任可持续采购承诺大使,并被提名为2020年十大采购影响力人物之一。
Associate Prof. Dr. Yimei Chang
Associate professor of logistics school
Beijing Wuzi University
Chang Yimei is an associate professor of Beijing Wuzi University. She got her Bachelor's degree and PhD from Beijing Jiaotong University in 2014 and 2019, respectively. Since 2014, she has been engaged in research on container transportation and rail-water intermodal transportation, especially focusing on the operation organization and operation scheduling of rail-water intermodal container terminal. She has published 13 academic papers, some of which have been published in Transportation Letters, Journal of Transportation Engineering, Journal of Transportation System Engineering and Information.
常祎妹,北京物资学院副教授。 2014年获北京交通大学学士学位,2019年获北京交通大学博士学位。 2014年以来,一直从事集装箱运输和铁水联运的研究,尤其关注铁水联运集装箱码头的运营组织和调度问题。 发表学术论文13篇,部分论文发表在《交通通讯》、《交通运输工程学报》、《交通运输系统工程与信息学报》等。
欢迎您的聆听和参与!
物流学院
2022年5月19日